I recently helped a brand in the UK publish a content hub with more than 75,000 words.
We modeled it on
Backlino’s SEO Hub, which at 57,000 is an industry-leading resource.
We knew the value this could bring. So…
That’s probably the best way to show someone that we love them is to accept them for who they are.
By doing this, we not only show them that we love them but also that we appreciate having them in…
Creator everywhere wants to make money off their content.
It works, as you can see, so many creators make money off of their content.
But it’s a long game.
And not everyone has staying power for a long time.
Once…
Figure out what it is they truly want.
And then give it to them in full or part.
So, think of what everyone wants.
Everyone wants praise, love, a shoulder to rest on, and to have ideas to make this…
1. You are never getting the time back.
2. You need less money than you think you need.
3. It takes a toll on your mental and physical health.
4. You become more present and develop more authentic relationships.
5.…
I am big on leveraging one piece of content for making something else.
And why not combine several blog posts or podcast episodes into a book.
Because it makes the idea of writing a book into a reality.
Writing a…
Automations are the 8th wonder of the world.
Here are four of them to supercharge your email marketing.
1/ Welcome Series
If you don’t have a welcome series or onboarding sequence for your subscribers, you miss out on an…
When getting into a new job or a client relationship, keep track of what you did and your wins.
It helps with retainer renewals or promotions because having a record of your wins and accomplishments makes your pitch or request…
It makes your life easy, so much that it is hard to believe.
The most straightforward automation like scheduling content (blogs, tweets, social media posts) ensures that you post your content when most of your audience is online.
I scheduled…
A couple of weeks ago, a mentee told me that her previous company removed all the content she wrote for them from their revamped site.
She needed that content to showcase it during an interview and was in a fix…
The whole day, day after day, we write and read stuff as professionals.
Inside our inboxes, on the web, some out of curiosity, and some out of compulsion.
Making sure that people read what we write and not be bored…
A lot of people want to be
professional creators. But they don’t have a clear path to follow.
If you want to be a creator and keep it simple, focus on these five things.
1. Create. Without creating, nothing…
Don’t talk directly about your competitors.
Instead, acknowledge competition by telling your customers why they should choose you over your competitors.
It works because most brands show as if they are the only ones in the market.
At least they…
It tells you a lot of things.
It tells you whether what you eating or thinking serves you well. If there is pain that means, your body needs more fresh food and less junk. And before the pain becomes chronic…
Record yourself talking about a topic you want to write about.
Use apps like Otter.ai to automatically transcribe while you talk.
To make it efficient, you can go for a walk and record.
If you are a marketer and do…