Archive for the year 2020

So in January, I decided to eat cooked food once a day only.
After the festive binge at the end of the year 2019 and during early 2020, this seemed like the right choice.
More so because I have been…

Mahatma Gandhi once said, “If you change yourself you will change your world.”
That is a powerful approach to living life but this may work in current unprecedented times.
Now, times are such when you need to change yourself and…

Listening to someone is a big support to them.
If you are at home due to changing times and practicing social distancing then reach out so that you don’t feel isolated.
So that you are connected.
So that you find…

Most of us work with a chat or Slack window open on our laptops.
We need to ask if this is the best way to work and be productive.
Most likely, it is not.
It has two problems.
One big…

Do you run a company that has under 10 employees now?
Do you want to grow it?
Then you can help yourself by planning for this growth.
How?
By setting up systems so that you are ready to hire, onboard…

Sales become simple when we start giving solutions to our customer’s problems.
In real life, there is no single big event where it happens.
It happens in phases, at different times, through different media.
There are a few big levers…

I earlier wrote how you need to get out of DIY mode and get leverage through people, experts, and software to grow your agency or service business.
Here are the key people you need on your team to grow…

I had been helping a friend guide through the creation of the landing pages for her startup’s search marketing campaign.
The developer who is working on these landing pages hasn’t gotten the pages right despite multiple rounds of feedback.
I…

I notice a lot of people starting and running social media agencies these days.
They think that having a small Instagram following qualifies them to build an agency.
I have nothing against this reason. Any reason that gets you to…

In the journey of building a business, you’ll come across many opportunities that will look promising.
In most cases, the sources from where the opportunities come your way will have their interest in front of them.
Even when they come…

Because realizing that you are facing a challenge is the first step towards fixing it.
This is nothing to run away from or feel about.
Just make a plan to tackle your challenges, and execute on it.
And if you…

What is the biggest challenge for an entrepreneur who has yet not made it?
Lack of new business.
Are you facing this challenge of low or no business?
If so, what if I told you there was an approach that…

Imagine entrepreneurial success as a core that you find when you peel two layers.
The first layer on top is the intellectual layer.
You don’t need huge intellectual depth to create a successful business.
It helps but it is not…

Amateurs do and professionals train.
Both spend the same time but returns vary a lot.
Because professionals train with a deliberate focus on improving specific parts, whereas amateurs just spend time and feel happy because they are regular.
Of course,…

If we are willing to not be entitled. 
If we are willing to be practical.
Being practical means being true to your situation and personality.
And, not do something because someone else became successful or famous doing that.
Being practical…