Archive for the month January 2023
As a marketing agency owner, one of the most critical tasks is to land new clients consistently.
Without a steady stream of new business, your agency will struggle to survive.
Here is what you can do to land ideal agency…
Stop Staring at a screen and trying to come up with ideas.
Start Consuming what other creatives are creating and share what you think about their creation. Continue this until you come up with ideas for your creation.
Here is…
1/ Host an event on a theme related to your core offerings, and invite top-notch non-competitive speakers and your potential customers to the event. Use this opportunity to your agency’s capabilities, build relationships, and land pitch meetings with these prospects.…
Do what is essential first thing in the morning and tackle what’s urgent later in the day,
Create a schedule, keep no more than 5 items on it and stick to it.
Get the best help you can afford for…
You need one of the following 3 to grow your agency as a founder.
1/ Content marketing (to build customer trust for your brand)
2/ Superior sales skills (cold emails and cold calls)
3/ Paid advertising
You’ll do wonders if…
Identify your ideal client.
Pick a service with high-profit margins that you enjoy offering.
Get your first client.
Set the right expectations before you begin and document what you will do, at what price, and when.
Serve them, give them…
1/ Do something different than what is overwhelming you.
2/ Meditate as it allows you to calm the nerves and keep your emotions in check.
3/ Talk to others who are on the same journey. Ask what they do to…
1/ Envision a life.
2/ Find someone already living the life you envision and ask them how they reached here.
3/ Find someone who has lived it and written a book about or shared the journey in detail and read/listen.…
1. Silence. I love to spend the first hour of the day in silence. It works excellent for centering.
2. Movement. 15-45 minutes in the morning.
3. Work on something that will bring cash in. This includes work on assets…
1/ Set and guide the culture
Early on, this starts with the founder and who they bring on onboard as first hires. So be sure that the first hires understand what they are signing up for and are positive, integral,…
Here is how to do it:
1/ Focus on actions that created 80% results for you in the past.
2/ Reduce/eliminate distractions like mindless scrolling on the phone.
3/ Get additional hands to help you as partners, employees, or both.…
Never before in our lifetime the entry barriers for creators have been so low.
If we don’t take advantage of this, there is no one to blame.
The opportunity is so big and within everyone’s reach that it would be…
Writing a business book is a surefire strategy to establish your brand in the minds of your target audience.
I used it and wrote a book that transformed my brand, opened many new doors, and created hard cash for my…
1/ They charge low prices.
This leaves no room for profits. In this case, a founder can’t invest in growth (marketing the business, hiring new employees, etc., and tools)
2/ They don’t secure early wins.
This makes it hard to…
1/ Focus
2/ Sales
3/ Empathy
4/ Patience
5/ Discipline
6/ Listening
7/ Storytelling
8/ Persuasion
9/ Public speaking
10/ Living Independently
11/ Living interdependently
12/Learning and unlearning
13/ Emotional control and strength
14/ Holding engaging conversations
15/ Effectively communicating…