Millions of people are online everyday looking for things that can make their life interesting.

There are things that are interesting for you as well. From among these, find things where your interest is more than usual, enough that you want to go deep within these interests.

And, you can build a business on the back of these two, finding what is interesting for you, and then finding people who are looking for the same things that you are interested in, more than usual.

You don’t have to go on an arduous journey to find those people.

Just go online and start talking about your interest on a platform where people can find you. It can be Twitter, YouTube, Instagram, or LinkedIn.

You don’t have to be an expert when you start. You can share all that you are seeing and learning and in 6-12 months time, you will build an audience, with you positioned as an expert.

When you have an audience tuned in to what you have to say, you can think of value you can offer. Package that value and sell it and you have a business.

What’s cool is that you can build it as a side hustle.