When you get good at something, you’ll see tangential opportunities thrown at you.

If you see opportunities come day, does not mean you should take them.

It’s best to stay in your lane, and get over the temptation to diversify.

Go deep, become better and then the best at what you do.

Say no to tangential opportunities.

Wait for opportunities that come your way while you are still in your lane that allow you to tap into your core expertise.

This way, the size and scale of opportunities will become bigger eventually and your gains will be bigger than if you went running after tangential opportunities.

And you’ll be able to offer a great value to anyone who engages with you without much effort because when you focus what you do will be like second nature to you.