Everyone makes mistakes, but a founder’s life can be easy if they avoid the following mistakes.
1. Trying to do everything yourself.
2. Not making hiring your focus.
3. Hiring the first person who comes along or, even worse, hiring friends or family.
4. Sticking with them even when they don’t perform.
5. Not investing time and resources to get good at hiring. Hiring is a skill that you get better at the more you do it, given that you are deliberate about getting better at it.
6. Charging less for your product or service. You devalue what you offer and attract the wrong customers when you do that. Free can be a strategy, but it does not work well for most founders.
There are more, but these are the most important ones.
If you are a first-time founder, avoid these mistakes, and you’ll save yourself a lot of heartburn.